In this episode, guest Eric Harris shares tips on:
- Using stories to pass ideas from one person to another
- Framing your idea in a narrative structure
- Putting the Campfire Method to work in your presentations and meetings
- Selling an idea versus the selling a physical object
- Employing "the movie trailer" to show your idea's value
Listen in as Eric Harris joins Bill Klaproth to share his best advice on using stories for internal and external marketing.
Get in touch with Eric:
FacebookInstagramGatherRoundFeaturing: Eric Harris, Founder of GatherRound
Eric started GatherRound after his experience in brand- and agency-side marketing leadership roles exposed him to a frightening phenomenon: The pervasive reliance on presentation software for communicating and attempting to sell in ideas. Eric believes presentations deserve more respect, because the better we are at selling in, the more cool stuff we’ll get to do. So Eric and his team invented and now teach The Campfire Method for presentation training. Since 2015, Eric has had the privilege of coaching enlightened teams – at organizations in healthcare, entertainment & gaming, retail, restaurant and more – who know storytelling and leadership are synonyms.
