In this episode, guest Elissa Nauful shares tips on:

• Social listening to know what people are saying about your business, products and services
• Taking advantage of social media platforms
• Creating a content plan to make meaningful content
• Establishing a protocol for handling comments
• Understanding the importance of social media for your professional credibility
• Paying for reach on social media

Listen in as Elissa Nauful joins Bill Klaproth to share her best advice on social media strategy.