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The Warby Parker of Hearing Aids

From the Show: Wellness for Life
Summary:

Hearing loss is a big fear of people as they age. And unfortunately, hearing aid technology hasn't made significant moves forward over the years. 

Air Date: 8/14/20
Duration: 24:36
Host: Susanne Bennett, DC
Guest Bio: Patrick Freuler
Patrick Freuler is a Swiss entrepreneur with a Masters in Aerospace Engineering from MIT. He worked as a consultant at Mckinsey, then as an investor at Bain Capital, where he discovered the enormous cost and complexities of getting a hearing aid in America. The issue of access to treatment hit home with Freuler on a personal level, with his grandmother’s own experience with hearing loss.

In 2012, Freuler left Bain to found Audicus, on the simple principle that getting a high-quality hearing aid should be easy, accessible, and affordable. Since then, Audicus has reimagined how hearing health is done with the world’s first accurate Online Hearing Test and by making high-quality hearing health radically more affordable and accessible with an innovative DTC model and unlimited access to experts.


  • Guest Facebook Account: https://www.facebook.com/audicus
The Warby Parker of Hearing Aids

Hearing loss is a big fear of people as they age. And unfortunately, hearing aid technology hasn't made significant moves forward over the years.

But that's where Patrick Freuler comes in. The Swiss entrepreneur watched members of his family struggle with hearing loss and decided to do his best to help.

He founded of Audicus, a company based on the simple principle that getting a high-quality hearing aid should be easy, accessible, and affordable.

Patrick talks with Dr. Susanne about his product, the stigma of hearing aids, and making devices for a more tech conscious age.